The research of D. L. Phillips is examined, with special attention paid to his theories concerning the process of data-collection in sociology. In KNOWLEDGE FROM WHAT? (Rand McNally & Co: Chicago, 1971) Phillips attempts to demonstrate ways in which to improve sociological methodology. His assumptions re the social desirability set are examined, & it is suggested that the researcher should look upon the "interview situation as an experimental setting in which standardized stimuli are administered to the S's." The use of schedules, questionnaires, & various scaling items are encouraged as ways in which to reduce desirability bias. Phillips' frustrations over methodological aspects of sociology are based on an apparent application of the pars pro toto logical fallacy. It is also evident that Phillips work demonstrates egocentrism & subjectivism, clearly symptoms of a personal crisis. J. Grimes.