Voorkeuren en waarderingen 2. De vergelijking van een drietal meetsystemen

Samenvatting

A continuation (see abstract of Part I in this section also) of a contrastive analysis of three types of measurement (economic, functional, & psychophysical). Interview data from Dutch women (N = 18 housewives & 1 career worker) were collected during an experiment of 4-5 hours, in which consumer preferences for housing situations were compared with those for shopping arrangements. Statistical analysis reveals that a multiplicative model is a better integration technique than an additive model. 8 Tables, 2 Figures, 10 References. M. Meeks.